Reviewed 2026-07-21; pricing verified at source.
In short, Incogni's broad broker coverage warrants an annual privacy-services commitment.
Verdict
Buy it when outsourcing broad removal work is worth more than keeping the annual budget flexible. The captured annual billing shows $191.76 and $95.88, and coverage spans more than 420 data broker sites. The tradeoff is wide delegated coverage in exchange for paying a year ahead for results that may matter differently across users.
Starting at $7.99/month.
Best for
It suits someone who values breadth and can absorb the effective monthly cost without needing monthly billing. Coverage includes more than 420 data broker sites at an effective $7.99 per month.
Skip it if
Skip it if the monthly-looking rate obscures an annual cash commitment you do not want. The effective rate is $7.99 per month, while the captured annual billing shows $191.76 and $95.88.
Price and plan evidence
Annual effective price month costs $7.99/month.
Annual total: billed at $191.76 $95.88 annually.
420+ data broker sites covered.
What the pricing structure tells you
Incogni presents broad coverage through an annual cost structure. The captured service covers 420+ data broker sites. That architecture is for a buyer who values delegated breadth more than selecting and contacting a narrow set of brokers individually. The displayed monthly figure should be read as an annualized comparison, not evidence of monthly flexibility. The effective rate is $7.99 per month. The annual capture shows $191.76 and $95.88 billed annually. The price cliff sits at prepayment: the buyer funds the service before learning how much of the stated coverage matters to the specific case. The math flips in favor of the annual structure when the value of outsourced, repeated removal work exceeds that commitment. If exposure is narrow, compare a targeted process before paying for breadth that may go unused.
How it compares
| Product | Price floor | Billing basis |
|---|---|---|
| Incogni | $7.99/month | USD/mo |
| DeleteMe | $8.71 /mo | USD/mo |
| Optery | Free | USD/mo |
Where the fit changes
The fit changes when only a narrow set of removals matters to you. The service covers more than 420 broker sites against captured annual figures of $191.76 and $95.88. Compare breadth actually used, not just breadth advertised, with the annual outlay.
FAQ
How much does Incogni cost?
Incogni costs $7.99/month.